- WHAT’S TO COME –
● The power of social media in 2019 and beyond
● The only place to start
● Building a profitable audience - THIS IS POSSIBLE FOR:
Coaches
Brick and mortar (stores/estate agents/service providers)
Info-products (courses, e-books, etc)
Physical products
Influencers
Service providers
People with a dream - INDUSTRY = FITNESS
NICHE = WEIGHT TRAINING
SUB-NICHE = NEW MOTHERS
PROBLEM = HATES HER BODY
‘IDEAL FOLLOWER’ = NEW MUM WHO WANTS TO CHANGE HER BODY
YOUR VEHICLE TO GET HER THERE = WEIGHT TRAINING
YOU NEED ALL 4 ELEMENTS - FREE VS STRATEGIC CONTENT
● Positions you as an expert.
● Know, LOVE, trust.
● Makes them aware of how much worse off their life is WITHOUT you.
FREE VS STRATEGIC CONTENT - SAVE TIME WHILE CREATING FREE CONTENT…
● Batch-create content
● Repurpose your content
● Strategic content posting & distribution calendar - You Need To Focus
● E-commerce
● MLM
● Online courses
● Brick & mortar
● Public speaking
● Podcasting
● Brand deals
● Coaching
● Consulting
● Affiliate marketing
● Freelancing
● Events
● Infoproducts… - CHALLENGE = MONETISING
- RECAP: HOW TO DOMINATE SOCIAL MEDIA WITH LAUREN TICKNER
● 1 = IDENTIFY YOUR GOALS ON SOCIAL MEDIA
● 2 = KNOW YOUR NICHE
● 3 = SELECT THE BEST PLATFORMS FOR YOUR IDEAL CLIENTS
● 4 = SELL THE RIGHT THING TO THE RIGHT PEOPLE, THE RIGHT WAY
